MARKET RESEARCH

UNDERSTANDING MARKETS & RECOGNIZING TRENDS

In times of high volatility and instability, it is important to keep a close eye on the market.

MANAGE ORGANIZATIONS & TAKE ACTION

Use the available resources to take the right, future-oriented action. Provide orientation even in challenging times.

GET IDEAS FROM THE MARKET

Qualitative interviews with experts on the market identify new approaches.

VALUATION OF YOUR STAKEHOLDERS

The participants appreciate being asked for their opinion as experts.

OWN PROJECTS

AAL - Active Assisted Living

The demographic change and the resulting shortage of skilled and labor force in nursing are changing the way we celebrate the last third of our lives. This affects us in a very personal way: Nursing care is increasingly becoming a family task, but it requires deep private pockets. This is a ticking social time bomb that many people and politicians are not yet aware of.

One solution is AAL – Active Assisted Living. This term refers to assistive technologies and concepts that enable people to live healthy and high-quality lives independently for as long as possible. In care organizations, they relieve the burden on staff, improve quality and make the organization as a whole more responsive.

The result of this market survey is a map of the strengths, weaknesses, opportunities and threats of assistive technologies.

Skills missing from the labor market & strengths from COVID

What are the effects of the shortage of skilled workers in technology and what skills are missing from the labor market? What skills will be in demand in the future? As a result of COVID, companies were confronted with a multitude of challenging dynamics at the same time: The pandemic acts as an accelerant and mercilessly revealed the weaknesses in companies. A total of 35 executives from the building sector answered the questions. The result is a map of the current challenges, but also of the lessons learned from the pandemic, which are important drivers for resilience and crisis resistance.